Business Success Factors

The focus of this project was to identify the factors that contributed to the success of businesses in desert Australia. In particular, the study was designed to determine:

• how successful these businesses had been over the last three years

• what factors were used to measure such business success

• what factors were considered important to the success of the business

• what was the availability of these factors to the business

• what importance owner-managers and managers placed on their approach to leadership.