- Year: 2012
- Author: Ruzzene, Mike; Dunn, Fiona
- Publisher: Urban Enterprises
- Published Location: North Fitzroy, Vic
- Country: Australia
- State/Region: Victoria
The RDA Committee, in partnership with regional stakeholders, has released the Great Ocean Road Tourism Destination Management Plan. The plan identifies the actions and investment necessary to further develop tourism opportunities in the region for both international and domestic markets in line with forecast visitor growth identified in the national strategy Tourism 2020.